news4global
  • Home
  • Bitcoin
  • Blockchain
  • Business
  • Latest news
  • Market
  • Regulation
  • VideosHot
    Why Generation Z is about to become the RICHEST Generation | Crypto Investing w Miss Teen Crypto

    Why Generation Z is about to become the RICHEST Generation | Crypto Investing w Miss Teen Crypto

    XRP SELL WARNING!!! *EMERGENCY* (DO THIS NOW!!!!!)

    XRP SELL WARNING!!! *EMERGENCY* (DO THIS NOW!!!!!)

    If You Understand THIS About Crypto, You're In The 0.0001% Of People That Get It | Gary Vee

    If You Understand THIS About Crypto, You're In The 0.0001% Of People That Get It | Gary Vee

    ETHEREUM HISTORY REPEATING? (Watch THIS)!! Ethereum Price Prediction 2022, Ethereum News Today (ETH)

    ETHEREUM HISTORY REPEATING? (Watch THIS)!! Ethereum Price Prediction 2022, Ethereum News Today (ETH)

    WARNING: BITCOIN GAUSSIAN COLOR CHANGE! (be ready)

    WARNING: BITCOIN GAUSSIAN COLOR CHANGE! (be ready)

    URGENT!! THIS BITCOIN CRASH IS TELLING ME SOMETHING BIG HAPPENS BY TOMORROW!!

    URGENT!! THIS BITCOIN CRASH IS TELLING ME SOMETHING BIG HAPPENS BY TOMORROW!!

    Bitcoin BLOODBATH as Crypto's Drop 10% (Former SEC Chairman WARNING to XRP Holders)

    Bitcoin BLOODBATH as Crypto's Drop 10% (Former SEC Chairman WARNING to XRP Holders)

    BITCOIN DUMPING – What's NEXT?! | Bitcoin News Today & Bitcoin Price Prediction after Bitcoin Crash

    BITCOIN DUMPING – What's NEXT?! | Bitcoin News Today & Bitcoin Price Prediction after Bitcoin Crash

    Baby Dogecoin News Today | Rajeev Anand | Crypto News today | Crypto Marg | Cryptocurrency News

    Baby Dogecoin News Today | Rajeev Anand | Crypto News today | Crypto Marg | Cryptocurrency News

No Result
View All Result
  • Home
  • Bitcoin
  • Blockchain
  • Business
  • Latest news
  • Market
  • Regulation
  • VideosHot
    Why Generation Z is about to become the RICHEST Generation | Crypto Investing w Miss Teen Crypto

    Why Generation Z is about to become the RICHEST Generation | Crypto Investing w Miss Teen Crypto

    XRP SELL WARNING!!! *EMERGENCY* (DO THIS NOW!!!!!)

    XRP SELL WARNING!!! *EMERGENCY* (DO THIS NOW!!!!!)

    If You Understand THIS About Crypto, You're In The 0.0001% Of People That Get It | Gary Vee

    If You Understand THIS About Crypto, You're In The 0.0001% Of People That Get It | Gary Vee

    ETHEREUM HISTORY REPEATING? (Watch THIS)!! Ethereum Price Prediction 2022, Ethereum News Today (ETH)

    ETHEREUM HISTORY REPEATING? (Watch THIS)!! Ethereum Price Prediction 2022, Ethereum News Today (ETH)

    WARNING: BITCOIN GAUSSIAN COLOR CHANGE! (be ready)

    WARNING: BITCOIN GAUSSIAN COLOR CHANGE! (be ready)

    URGENT!! THIS BITCOIN CRASH IS TELLING ME SOMETHING BIG HAPPENS BY TOMORROW!!

    URGENT!! THIS BITCOIN CRASH IS TELLING ME SOMETHING BIG HAPPENS BY TOMORROW!!

    Bitcoin BLOODBATH as Crypto's Drop 10% (Former SEC Chairman WARNING to XRP Holders)

    Bitcoin BLOODBATH as Crypto's Drop 10% (Former SEC Chairman WARNING to XRP Holders)

    BITCOIN DUMPING – What's NEXT?! | Bitcoin News Today & Bitcoin Price Prediction after Bitcoin Crash

    BITCOIN DUMPING – What's NEXT?! | Bitcoin News Today & Bitcoin Price Prediction after Bitcoin Crash

    Baby Dogecoin News Today | Rajeev Anand | Crypto News today | Crypto Marg | Cryptocurrency News

    Baby Dogecoin News Today | Rajeev Anand | Crypto News today | Crypto Marg | Cryptocurrency News

No Result
View All Result
news4global
No Result
View All Result
Home Market

Your Juno: where finance meets feminism

April 22, 2022
Reading Time: 7 mins read
0
Your Juno: where finance meets feminism
189
SHARES
1.5k
VIEWS
Share on FacebookShare on Twitter

Your Juno is a financial education platform for women and non-binary people focusing on millennials and Gen Z.

The aim is to make financial literacy universal for those who need it the most.

Related articles

Press Briefing by Press Secretary Jen Psaki, May 12, 2022

Press Briefing by Press Secretary Jen Psaki, May 12, 2022

May 12, 2022
crypto: ET Smart Talks: Kichee a crypto with a cause, will help reduce carbon footprints: Shailendra Singh Rao

crypto: ET Smart Talks: Kichee a crypto with a cause, will help reduce carbon footprints: Shailendra Singh Rao

May 12, 2022

Founded in 2020 by sisters  Alexia and Margot de Broglie, Your Juno aims to put women at the heart of finance. 

They just completed their first round of funding and raised $2.2 million from mostly women investors. They are now focusing on building out the content so that Your Juno can become the one resource for financial education on any topic.

How it started

“The name Juno comes from the goddess of Money, Juno Moneta. Money was named after her (a woman), so we thought it’d be a good wink to bring us back to those times,” co-founder Margot de Broglie explains.

The goddess Juno Moneta was an epithet of Juno, and, as a result, money in ancient Rome was coined based on her name. The word “moneta” (from which the words “money” and “monetize” are derived). In several modern languages, including Russian and Italian, moneta (Spanish moneda) is the word for “coin,” according to Peter Aicher, who wrote Rome Alive: A Source-Guide to the Ancient City Volume I. 

Margot and Alexia de Broglie

The app was created during the pandemic, as they found the topic of investing became hugely popular amongst their friends.

“We quickly noticed that our conversations with our male and female friends were very different. Most guys had clear portfolio strategies, whereas most of our female friends kept their money in savings, feeling like they didn’t know enough.”

After hosting a mini-course with friends and their network, the founders saw there was some appetite for trustworthy and engaging financial education.

“We want to encourage people to learn and embrace financials as an integral element of their ‘adulting.’ We are still astonished that many of these essential tools are not incorporated into education at a secondary or tertiary level.” 

Why women? 

“It may seem radical to build something for women specifically, but we need to realize that so far, the fintech industry has mainly been built by men for men. And while that may or may not be a conscious effort from leadership, it’s undoubtedly a byproduct of a systemic lack of diversity throughout the technology sector.”

“Women make up just 30% of fintech staff, and that picture gets even worse when you get to leadership. Just 1.1% of funding went to women-led businesses in 2021, worse than 2020, according to Atomico. This trickles down into the user base of these products: If you look at investment platforms, women only make up 24% of app users. It gets even worse with crypto. Women are only 7% of crypto holders, so instead of that gap becoming smaller with new financial innovation, it is becoming bigger”, De Broglie explains. 

Moreover, a report by Ernest and Young shows that women’s capital and income are growing faster than ever.

Powerful demographic, economic and technological changes increase women’s financial strength and independence.

Women may soon control most U.S. household wealth. Due to this power and the relative complexity of their financial lives, women present a massive opportunity for the financial industry.

Despite this, most do not place much emphasis on gender segmentation. It is hardly surprising that many female investors feel unwelcomed and even alienated by the investment industry.

Related:

The study also showed that women commonly use terms such as “unwelcoming,” “patronizing,” “male-dominated,” and “full of jargon” to describe the wealth management and financial industry more broadly.

Globally, 67% of female investors feel their wealth manager or private banker misunderstands their goals or cannot empathize with their lifestyle. In some key markets, such as the UK, China (Mainland), Singapore, and Hong Kong, the number is even higher.

Thus there is a gap for a financial literacy app specifically targetting women.

De Broglie says, “the earlier someone starts to build solid financial habits, the larger its impact on their lives. For example, we see this with investing, where time in the market has the largest impact on returns. The same goes for salary negotiations – if you start negotiating your salaries from your first job, this sets the baseline for any future salary and can compound life-changing salary differences. That’s why we focus specifically on millennials and Gen Z, to support them in building those financial foundations early on.”

Financial products 

According to the Ernest and Young report, women have distinctive and complex preferences.

Women are more financially powerful than ever and may even account for most personal wealth in some markets.

Yet there are few tailored experiences and financial investing and saving products for women that acknowledge their formal and informal goals and soft preferences.

Consequently, one might wonder if education alone is enough. Financial inclusion may also need to focus on creating financial products and services that cater to women, and having one space for it all could create more inclusion. 

Poster from the website

However, De Broglie explains, “at the moment, the focus is solely on providing unbiased financial education. This allows us to have our user’s best interest at heart, without aiming to sell them a financial product at the same time.”

Your Juno also hosts talks such as ‘Investing for Beginners, Crytpo 101’ and more, and they work with their community online to develop future content and have a growing social media presence with nearly 18,000 followers across their social media platforms, making it clear this is an integral part of their strategy. “Social media plays a large role in normalizing financial conversations – more than half of Gen Z now turn to TikTok for financial advice.”

‘Where finance meets feminism’

“Knowledge = power. We give women the confidence, clarity, and control to take charge of their financial future. This has a ripple effect not only in their own lives but also in society. Women are known to have a larger societal impact on their women: they give more to philanthropy, care more about ethical investing, and cast a vote with their money. Overall, everyone will benefit from women having more money, De Broglie exemplifies.” 

You can download the Your Juno app from Apple and Android stores. 

  • About the Author
  • Latest Posts
Helen Femi Williams headshot

Helen Femi Williams is a freelance journalist and podcaster interested in fintech, politics, economics, and their intersections.

She is the host of the letsgetlitical podcast, a fortnightly show interviewing guests from all different sides of the political spectrum, in partnership with the Mozilla Foundation. 

 

Prior to this role, she worked as an innovation consultant developing insurtech and fintech products and ideas for brands, startups, and major corporations. She studied International Relations at the University of Nottingham (UK and Malaysia). 

Share76Tweet47

Related Posts

Press Briefing by Press Secretary Jen Psaki, May 12, 2022

Press Briefing by Press Secretary Jen Psaki, May 12, 2022

by admin
May 12, 2022
0

James S. Brady Press Briefing Room 3:43 P.M. EDT MS. PSAKI:  Hi, everyone.  All right.  Just wanted to start with...

crypto: ET Smart Talks: Kichee a crypto with a cause, will help reduce carbon footprints: Shailendra Singh Rao

crypto: ET Smart Talks: Kichee a crypto with a cause, will help reduce carbon footprints: Shailendra Singh Rao

by admin
May 12, 2022
0

Despite a mayhem in the crypto market, Creduce is set to launch Kichee, a sustainable blockchain token on May 31,...

What Sets Bitcoin Apart From Other Cryptocurrencies

What Sets Bitcoin Apart From Other Cryptocurrencies

by admin
May 11, 2022
0

Bitcoin is in a league of its own compared to other cryptocurrencies and it’s important to know the distinction to...

Why Nvidia Stock Fell Nearly 7% Today

Crypto Mining Has Caused the SEC to Take Aim at Nvidia

by admin
May 10, 2022
0

Semiconductors are a fascinating aspect of modern-day life. Found in nearly everything and the size of a small coin, they...

Here’s What the Digital Asset Community Wants From It

Here’s What the Digital Asset Community Wants From It

by admin
May 10, 2022
0

Don't miss CoinDesk's Consensus 2022, the must-attend crypto & blockchain festival experience of the year in Austin, TX this June...

Load More
  • Trending
  • Comments
  • Latest

Bitcoin Is ‘Definitely Not a Fraud,’ CEO of Mobile-Only Bank Revolut Says

March 2, 2022

Bitcoin’s Main Rival Ethereum Hits A Fresh Record High: $425.55

March 3, 2022
How online shopping has changed over the last 30 years | National

How online shopping has changed over the last 30 years | National

April 6, 2022

India: Bitcoin Prices Drop As Media Misinterprets Gov’s Regulation Speech

March 4, 2022

US Commodities Regulator Beefs Up Bitcoin Futures Review

0

Bitcoin Hits 2018 Low as Concerns Mount on Regulation, Viability

0

India: Bitcoin Prices Drop As Media Misinterprets Gov’s Regulation Speech

0

Bitcoin’s Main Rival Ethereum Hits A Fresh Record High: $425.55

0
USA finance and payments live updates $2,753 monthly check, Child Tax Credit 2022, student debt forgiveness… – AS USA

USA finance and payments live updates $2,753 monthly check, Child Tax Credit 2022, student debt forgiveness… – AS USA

May 13, 2022
Bitcoin news – latest: Crypto prices collapse as investors say they have lost fortunes

Bitcoin news – live: Crypto price meltdown slows as market counts losses from Terra collapse

May 13, 2022
Luna Cryptocurrency Collapse: How UST Broke and Why It Matters

Luna Cryptocurrency Collapse: How UST Broke and Why It Matters

May 12, 2022
Press Briefing by Press Secretary Jen Psaki, May 12, 2022

Press Briefing by Press Secretary Jen Psaki, May 12, 2022

May 12, 2022

Latest News

USA finance and payments live updates $2,753 monthly check, Child Tax Credit 2022, student debt forgiveness… – AS USA

USA finance and payments live updates $2,753 monthly check, Child Tax Credit 2022, student debt forgiveness… – AS USA

May 13, 2022
Bitcoin news – latest: Crypto prices collapse as investors say they have lost fortunes

Bitcoin news – live: Crypto price meltdown slows as market counts losses from Terra collapse

May 13, 2022

Categories

Site Navigation

  • Home
  • About us
  • Contact us
  • Privacy policy
  • Terms and services
  • Home
  • About us
  • Contact us
  • Privacy policy
  • Terms and services

© 2022 Designed by news4global

No Result
View All Result
  • Home
  • Bitcoin
  • Blockchain
  • Business
  • Latest news
  • Market
  • Regulation
  • Videos

© 2022 Designed by news4global